Boutique Two-Tone Flip Sequins in Merino Wool with Raw-Edge Detailing
Boutique Two-Tone Flip Sequins in Merino Wool with Raw-Edge Detailing
A Logistics Provider approached us to develop a boutique two-tone flip sequins around a single idea: raw-edge detailing, executed in merino wool. The capsule was destined for New Zealand and needed boutique finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Fabric hand feel changed between production runs
- Decoration durability failed after two washes
- Unit costs were too high for a boutique price point

What we specified
| Product | Boutique Two-Tone Flip Sequins |
|---|---|
| Client type | A Logistics Provider |
| Market | New Zealand |
| Order volume | 600 pieces across 3 colourways |
| Base material | Merino Wool |
| Signature detail | Raw-Edge Detailing |
| Size range | 0-14 |
| Sampling rounds | 3 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Merino Wool was confirmed with lab dips and a hand-feel approval before grading.
- The two-tone flip sequins was prototyped on the fit model, then revised twice before pre-production.
- Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 600 pieces delivered inside the 10-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Logistics Provider launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.

Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



