Editorial Underwear For Woman in Velvet with Monogram Hardware
Editorial Underwear For Woman in Velvet with Monogram Hardware
A Gym Chain approached us to develop a editorial underwear for woman around a single idea: monogram hardware, executed in velvet. The capsule was destined for India and needed editorial finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The sample did not match the runway reference
- Delivery missed the collection launch window
- Decoration durability failed after two washes

What we specified
| Product | Editorial Underwear For Woman |
|---|---|
| Client type | A Gym Chain |
| Market | India |
| Order volume | 600 pieces across 3 colourways |
| Base material | Velvet |
| Signature detail | Monogram Hardware |
| Size range | 0-14 |
| Sampling rounds | 3 |
| Delivery window | 12 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The underwear for woman was prototyped on the fit model, then revised twice before pre-production.
- Monogram Hardware was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 600 pieces delivered inside the 12-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Gym Chain launched on schedule and reordered the same specification next season.
What we would repeat
Lock the colour standard before grading; every downstream approval depends on it.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



