Bohemian Wool Coats in Tencel with Mother-of-Pearl Buttons
Bohemian Wool Coats in Tencel with Mother-of-Pearl Buttons
A Marathon Organizer approached us to develop a bohemian wool coats around a single idea: mother-of-pearl buttons, executed in tencel. The capsule was destined for Italy and needed bohemian finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- The previous factory could not hold consistency across sizes
- Decoration durability failed after two washes
- Fabric hand feel changed between production runs

What we specified
| Product | Bohemian Wool Coats |
|---|---|
| Client type | A Marathon Organizer |
| Market | Italy |
| Order volume | 900 pieces across 3 colourways |
| Base material | Tencel |
| Signature detail | Mother-of-Pearl Buttons |
| Size range | 0-14 |
| Sampling rounds | 3 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Tencel was confirmed with lab dips and a hand-feel approval before grading.
- The wool coats was prototyped on the fit model, then revised twice before pre-production.
- Mother-of-Pearl Buttons was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 900 pieces delivered inside the 8-week window.
- Unit cost held within 1.5% of the approved quotation.
- The a Marathon Organizer launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.



