Straight Jean Customization Program for E-commerce Private Label with Pleating
Straight Jean Customization Program for E-commerce Private Label
This programme covers the full path from a straight jean concept to repeatable bulk supply for e-commerce private label. The build starts from everyday-casual references — straight jean in brushed fleece — then locks fabric weight, wash behaviour and fit tolerance so every reorder matches the approved sample.
Most straight jean buyers arrive with one of these problems: the fabric felt thinner than the approved sample, or wholesale costs squeezed the retail margin. The fix is a written spec before bulk: shrinkage allowance, stitch density, colour tolerance and a golden sample kept at the factory.

Specification
| Product | Straight Jean |
|---|---|
| Base fabric | Brushed Fleece |
| Decoration | Pleating |
| Fabric weight | 160-180 gsm |
| Fit options | XS-3XL |
| Colour options | 12 wash-stable shades |
| MOQ | 800 pieces per style per colour |
| Sampling | 7 working days, 3 days per revision |
| Bulk lead time | 25-40 days after approval |
| Compliance | WRAP |
What you can customise
- DTG Digital Printing — quoted per position and per colour on Brushed Fleece.
- Garment Dyeing — quoted per position and per colour on Brushed Fleece.
- Woven Label — quoted per position and per colour on Brushed Fleece.
- Stone Wash — quoted per position and per colour on Brushed Fleece.
- Sequin Work — quoted per position and per colour on Brushed Fleece.
- Distressed Finish — quoted per position and per colour on Brushed Fleece.
- Contrast Stitching — quoted per position and per colour on Brushed Fleece.

How we produce it
- Tech pack review, fabric confirmation and lab dip approval
- Pattern, grading and a Brushed Fleece-spec prototype
- Fit sample and wearer test, then pre-production sign-off
- Bulk cutting with pleating applied under controlled settings
- In-line inspection, final AQL 2.5 check and packing
Quality control
Every bulk lot is compared against the approved sample for shade, hand feel, measurements and wash behaviour. Straight Jean reorders stay comparable over time because the spec, the lab dip and the golden sample are all on file.
FAQ
How long does sampling take?
A first prototype is typically ready in 7 working days after the tech pack is confirmed, including fabric sourcing if the base cloth is not in our stock library. Revisions add about 3 days each.
Can you match a specific colour?
Yes. Send us a Pantone TCX reference or a physical swatch. We return lab dips for approval and hold bulk shade within the agreed tolerance band before cutting.
What is the minimum order quantity?
Standard programmes start at 800 pieces per style and colour. We can split sizes across a size set, and for first orders we often accept a mixed-colour run to help you test the market.
How is shipping handled?
We quote EXW, FOB, CIF and DDP. Consolidated sea freight is the default for bulk programmes, with air or express options when a launch date is at risk.
Start your straight jean programme
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



