Case Study: Custom One-Shoulder Maxi Dress for an Airline Catering Team in Australia
Source:One-Shoulder Maxi Dress /
Time:2026-09-18
One-Shoulder Maxi Dress for an Airline Catering Team in Australia
An Airline Catering Team approached us with a one-shoulder maxi dress requirement for Australia. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive shipping and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Minimum order quantities far above what a growing brand can absorb
- Inconsistent sizing between production runs
- No reliable way to track a order once it enters production
What we specified
| Product | One-Shoulder Maxi Dress |
|---|---|
| Client type | An Airline Catering Team |
| Market | Australia |
| Order volume | 1,200 pieces across 4 colourways |
| Base fabric | 3-Layer Waterproof Fabric |
| Decoration | Screen Printing |
| Size range | 2-12Y |
| Sampling rounds | 3 |
| Delivery window | 6 weeks from PO to ex-factory |
How it was resolved
- We rebuilt the tech pack around 3-Layer Waterproof Fabric and locked shrinkage allowance before grading.
- Decoration was moved to Screen Printing after strike-off tests showed better wash durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and size ratio specification.
Result
- 1,200 pieces delivered inside the 6-week window.
- Unit cost held within 3.0% of the original quotation.
- Return rate linked to fit or workmanship stayed under 0.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Approve a pre-production sample from the actual bulk fabric. Proto cloth behaves differently in cutting and washing.
Planning something similar?
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