Parisian Embroidered Girls Denim in Velvet with Raw-Edge Detailing
Source:Embroidered Girls Denim /
Time:2026-09-30
Parisian Embroidered Girls Denim in Velvet with Raw-Edge Detailing
A Coffee Roaster Chain approached us to develop a parisian embroidered girls denim around a single idea: raw-edge detailing, executed in velvet. The capsule was destined for Italy and needed parisian finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Delivery missed the collection launch window
- The previous factory could not hold consistency across sizes
- Unit costs were too high for a boutique price point
What we specified
| Product | Parisian Embroidered Girls Denim |
|---|---|
| Client type | A Coffee Roaster Chain |
| Market | Italy |
| Order volume | 120 pieces across 5 colourways |
| Base material | Velvet |
| Signature detail | Raw-Edge Detailing |
| Size range | XS-XL |
| Sampling rounds | 4 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | WRAP |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The embroidered girls denim was prototyped on the fit model, then revised twice before pre-production.
- Raw-Edge Detailing was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.
Result
- 120 pieces delivered inside the 8-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Coffee Roaster Chain launched on schedule and reordered the same specification next season.
What we would repeat
Keep one process owner on both sides. Most delays come from hand-offs, not machines.
Planning a similar capsule?
Tell us the quantity, target price and delivery window, and we will build a customisation programme around those three numbers.
