Minimalist Plus Size Beach Dresses in Velvet with Delicate Pleating
Minimalist Plus Size Beach Dresses in Velvet with Delicate Pleating
A Coffee Roaster Chain approached us to develop a minimalist plus size beach dresses around a single idea: delicate pleating, executed in velvet. The capsule was destined for Morocco and needed minimalist finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Fabric hand feel changed between production runs
- Delivery missed the collection launch window
- Unit costs were too high for a boutique price point

What we specified
| Product | Minimalist Plus Size Beach Dresses |
|---|---|
| Client type | A Coffee Roaster Chain |
| Market | Morocco |
| Order volume | 900 pieces across 3 colourways |
| Base material | Velvet |
| Signature detail | Delicate Pleating |
| Size range | XS-3XL |
| Sampling rounds | 2 |
| Delivery window | 10 weeks from PO to ex-factory |
| Compliance | BSCI |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The plus size beach dresses was prototyped on the fit model, then revised twice before pre-production.
- Delicate Pleating was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 900 pieces delivered inside the 10-week window.
- Unit cost held within 2.0% of the approved quotation.
- The a Coffee Roaster Chain launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Book a 20-minute call with our merchandising team and get a written quotation within 48 hours.



