Contemporary Tea-Length Mother Of The Bride Dresses in Velvet with Covered Buttons
Contemporary Tea-Length Mother Of The Bride Dresses in Velvet with Covered Buttons
A Golf Club approached us to develop a contemporary tea-length mother of the bride dresses around a single idea: covered buttons, executed in velvet. The capsule was destined for Belgium and needed contemporary finishing that reads designer on the rail while staying repeatable in bulk. This case study records the brief, the specification and the delivery.
The challenge
- Unit costs were too high for a boutique price point
- Delivery missed the collection launch window
- The sample did not match the runway reference

What we specified
| Product | Contemporary Tea-Length Mother Of The Bride Dresses |
|---|---|
| Client type | A Golf Club |
| Market | Belgium |
| Order volume | 600 pieces across 3 colourways |
| Base material | Velvet |
| Signature detail | Covered Buttons |
| Size range | Custom grading |
| Sampling rounds | 2 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | OEKO-TEX Standard 100 |
How it was built
- Reference garments and moodboards were translated into a measurement spec, not just photos.
- Velvet was confirmed with lab dips and a hand-feel approval before grading.
- The tea-length mother of the bride dresses was prototyped on the fit model, then revised twice before pre-production.
- Covered Buttons was applied in a controlled process to keep every piece consistent.
- Bulk ran with in-line inspection; a photo report was shared before shipment.

Result
- 600 pieces delivered inside the 8-week window.
- Unit cost held within 3.0% of the approved quotation.
- The a Golf Club launched on schedule and reordered the same specification next season.
What we would repeat
Approve the hand feel on the actual bulk fabric — proto cloth always behaves differently.

Planning a similar capsule?
Share a reference photo or a sample garment and we will reverse-engineer the specification for your own label.



